From Isha Ambani to Khloe Kardashian: Celebrities embrace braid jewellery | The Times of India

Braid jewellery, known as ‘poola jada,’ ‘jada billa,’ ‘jada,’ or ‘jada choti,’ has become the hottest accessory among Indian girls. This intricate jewellery adorns the top of a braid, exuding a royal and elegant vibe. Traditionally seen on South Indian brides, this ornament has gained popularity among celebrities, adding a stunning, sophisticated, and cultural touch to their outfits.