Major reality TV star turns down Celebrity Big Brother

Celebrity Big Brother bosses have gone back to the drawing board after TV personality Olivia Attwood turned down an opportunity to appear on the show. 

ITV producers are hoping to capitalize on the success of last year’s Big Brother reboot by reviving its celebrity spin-off, six-years after it last aired on rival network Channel 5. 

But Attwood, 32, has rejected overtures to appear on the show because her work schedule is too packed to accommodate a potential three-week stay in the Elstree compound. 

The TV personality, who found fame on ITV2 show Love Island, is one of the latest panelists on daytime staple Loose Women and previously enjoyed a short-lived appearance on I’m A Celebrity… Get Me Out Of Here! 

A source told The Sun: ‘Olivia has it all when it comes to being the perfect reality TV star. She’s got the beauty, brains and no-nonsense attitude that would make for incredible television.

‘Celebrity Big Brother seemed like the perfect fit for her after she missed out on her full I’m A Celebrity experience.

‘Olivia was really keen to take part, but her incredibly busy diary means it’s proved impossible to commit to going in the famous House.

‘ITV bosses are gutted, but never say never… She could be a housemate next time around.’ 

Attwood signed up for I’m A Celeb in 2022 but was forced out of the Australian jungle after just two days on medical grounds.  

She has since made a name for herself as a presenter and documentarian with a series of factual programmes in which she tackles topical issues including online bullying and cosmetic surgery. 

In her latest ITVX series, Attwood goes behind the operating theatre and beauty salon doors, meeting the people who are going to extreme lengths to achieve the ‘perfect’ body. 

Addressing her own cosmetic surgery procedures, she tells viewers: ‘When I had my first boob job and I wanted these big fake boobs and I was definitely influenced by the images I was seeing in the magazines at the time.

‘It wasn’t something that was right for my body and it wasn’t something that I was going to want long-term. I think it’s a really hard thing to do but try and pull back and really think about what’s influenced you to feel this way.’

Elsewhere Attwood is believed to be selling her old underwear and clothes online and has posted several items on her Attwood’s Closet Instagram page over recent weeks.

According to The Sun one of the posts was for a Balenciaga bra and underwear set under which she wrote: ‘Bralette worn once, bottoms never worn’. It was on for £110.

The TV personality – who has a reported net worth of £1.2 million – is also reportedly selling the stylish black dress which her mother wore to Olivia’s wedding last year. 

She paid £2,300 for it originally but is now selling it for £700, according to the publication.

MailOnline has contacted a representative for further comment.